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A number of years in the past, American watch trade veteran Barry Cohen based a brand new watch model referred to as Szanto. I bought to know Barry whereas he was working Luminox in the USA,an organization that he began. His share in Luminox was later bought company in Switzerland and Mr. Cohen made the choice to proceed doing what he loves and is aware of greatest: watches. Szanto is meant to be an inexpensive wristwatch maker that emphasizes a selected type of classic navy watches (from a lot of eras). As we speak, I’m taking a look at two Szanto watches — the Szanto Computerized Officer Traditional Spherical 6304 and the Szanto Computerized Officer Coin Cushion 6202.
Szanto sells itself on a superb, traditional look in fashionable kind for a pretty worth. Does the model ship on the subject of these guarantees? Sure. Each of those watches are below $400 and comprise Japanese mechanical computerized actions and a reasonably respectable set of elements together with the dial, arms, case, and strap. No, I might not examine a Szanto watch to one thing way more costly or difficult, however for the cash, I’ll say that you just get a satisfying “good watch” expertise.
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What Szanto isn’t attempting to be is extremely authentic. There are many different manufacturers for that, and it’s actually true that lately, a extra conservative look can go additional with mainstream customers. I’d say that Szanto might be probably the most fascinating to observe customers of their first 3-4 years of gathering or as a present for somebody who isn’t a watch particular person, per se, however who desires a timepiece with some persona.
The excellent news is that Szanto watches aren’t boring. If there may be something Mr. Cohen is aware of nicely, it’s {that a} good timepiece is a software watch with a bit of additional visible pizazz. On this regard, borrowing parts just like the look of a machine-engraved dial (although these are stamped), flip of the twentieth century-style aviator/sport watch arms, and deliberately giant polished metal circumstances give what would in any other case be a easy watch a superb quantity of persona.
Each the Szanto Computerized Officer Coin Cushion and Computerized Officer Traditional Spherical watch circumstances are water resistant to 100 meters and have mineral crystals over the dials. They arrive with really tender leather-based straps (making them comfy to put on), and every has SuperLumi-Nova on the arms and Arabic quantity hour markers to present them high-quality legibility. The Computerized Officer Traditional Spherical is 43mm-wide, whereas the Computerized Officer Coin Cushion is 42.5mm-wide (but it surely wears bigger given the cushion-style case form). The “Coin” a part of the identify refers back to the coined-edge on the bezel, which is a signature look of many traditional aviator watches from roughly 100 years in the past.
The actual Szanto Computerized Workplace Coin Cushion watch I’m carrying right here is the reference 6202, which has a silver-toned dial and blue-colored arms. It’s matched to a black calf-leather strap. On the dial, we see a date, subsidiary seconds dial, and AM/PM hand, which is a part of the Japanese Miyota 3Hz computerized motion with about two days of energy reserve. That very same motion is used within the Szanto Computerized Officer Traditional Spherical watch — however the AM/PM indicator dial has been taken out. That latter watch is the reference 6304 and has a metallic bronze-colored dial and is paired with a brown leather-based strap. Each the watches are simple to learn and, arguably, fairly good-looking. As a style model, Szanto actually has “the look” it’s going for down at a worth exhausting to search out elsewhere.
Szanto additionally has some charming visuals on its web site, however the model idea might go a bit additional. Lately, it takes a bit greater than beauty to promote a watch. What’s lacking is the “way of life” part that explains, roughly, who Szanto prospects are, what Szanto prospects do, and which Szanto watches they put on whereas doing what they do.” All in good time, maybe. Worth for the Szanto Computerized Officer Coin Cushion 6202 watch is $395 USD and worth for the Szanto Computerized Officer Traditional Spherical 6304 watch is $375 USD. Be taught extra on the Szanto web site right here.
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